Texting and driving is now responsible for more deaths in the US than drinking and driving. In fact, it’s the number one cause of teen fatalities.
With that in mind, SafeDrive has invented an app that encourages drivers to leave their phones alone while behind the wheel. Now, its creators are teaming up with Kiip to reward that responsible behavior.
Every brand on earth is worried about how to remain relevant. Whether that means switching up tactics to market to millennials or updating your strategy for a mobile audience, we’re not going to lie – there’s a lot that can make you worry.
Luckily, there’s a way to future-proof your brand and stay relevant for the next generation of consumers and devices. Below, we break down all the steps you need to ensure brand security for the next 10, 20, even 30 years.
Sometimes life is busy – we get it. It’s hard to balance your eight-hour-plus work day with going to the gym, cooking dinner, cleaning house and more.
To help you manage the basics, we put together a list of five great on-demand apps that will simplify your life. Read on below to see them.
Today, InMobi announced Miip, an animated monkey that enables users to log purchase behaviors across the app ecosystem. The hope is that this leads to better personalization for InMobi’s mobile ad platform.
I hope everyone had a happy Independence Day, and of course, Canada Day! Now that we’ve settled back in from a long weekend and merry celebrations, let’s get down to it: this month’s Kiip Up.
If you missed it, we recently let you know that we teamed up with Campari America and Lyft for a ground breaking Corporate Social Responsbility (CSR) campaign.
How it works: Kiip targets the moments when mobile users are most likely to drink – such as weekend nights, happy hours and holidays – while users are in areas with high concentrations of bars and restaurants. Campari America then swoops in to sponsor spontaneous rewards via Lyft credits, helping drunk drivers stay off the road.
The campaign encourages well-being and inspires positive decision-making after a night on the town. Most importantly, we’re kiiping consumers safe all summer long!
Good news! Getting home from the party this summer just got easier. Kiip and Campari America have teamed up to promote responsible drinking and social safety through the popular ridesharing app Lyft.