The War on Mobile Ad Blocking: A Survival Guide

It’s likely that when you opened a news app sometime this week, you saw a headline screaming how “Ad blocking is going to destroy mobile!” These articles are hard to avoid; they’re ubiquitous.

If you’re a brand, or work directly with brands, don’t be alarmed. Mobile may be the main key to your digital strategy, or perhaps its newest proponent. In any case, you don’t want to lose control of your audience. This “survival guide” will help brands master the mobile domain and understand that a few obstacles don’t mean the end of the road.

DTTS - phone

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A Comprehensive List of Every PR Tool We Use

Maybe you’re a mid-sized company thinking about bringing Marketing Public Relations (MPR) in-house. Maybe you’re the CEO of a bootstrapped startup looking for tips on getting your first big news hit. Or maybe you’re just new to the field.

Whatever the case, you should know that MPR is more than just outreach. It involves having your finger on the news pulse, knowing the latest trends and determining where your company fits into it all. It means building relationships with reporters who know your brand and trust you to deliver click-worthy headlines. It’s about monitoring the resulting buzz and generating even more shares among your audience.

To point you in the right direction, we compiled a list of all the tools we use daily to build and maintain a great MPR presence.

32 PR Tools & Strategies to Master Public Relations

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Kiip & SafeDrive Gamify Distraction-Free Driving

Texting and driving is now responsible for more deaths in the US than drinking and driving. In fact, it’s the number one cause of teen fatalities.

With that in mind, SafeDrive has invented an app that encourages drivers to leave their phones alone while behind the wheel. Now, its creators are teaming up with Kiip to reward that responsible behavior.

SafeDrive & Kiip partner!

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The 6-Step Guide to Future-Proofing Your Brand

Every brand on earth is worried about how to remain relevant. Whether that means switching up tactics to market to millennials or updating your strategy for a mobile audience, we’re not going to lie – there’s a lot that can make you worry.

Luckily, there’s a way to future-proof your brand and stay relevant for the next generation of consumers and devices. Below, we break down all the steps you need to ensure brand security for the next 10, 20, even 30 years.

Future-proofing brands

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Five On-Demand Apps to Simplify Your Life

Sometimes life is busy – we get it. It’s hard to balance your eight-hour-plus work day with going to the gym, cooking dinner, cleaning house and more.

To help you manage the basics, we put together a list of five great on-demand apps that will simplify your life. Read on below to see them.

Best On-Demand Apps You Should Download Now

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