If you’re a content creator, you know that your duties go well beyond just writing text. When writing a blog, multimedia is going to keep your readers engaged. If you’re only posting YouTube videos, for example, you’re missing out on an entire demographic of website visitors who actually like to read. If you’re posting text without images, you’re losing Pinterest and Instagram traffic. This guide will help you figure out whether to choose a video, interview, slideshow, infographic, or traditional article for your next blog post.

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“I’m beyond thrilled to announce this partnership with Cheetah Mobile. Both companies believe in creating amazing brand experiences that respect the consumer and we believe that the model to do that is through targeting moments. With Cheetah’s scale and Kiip’s moments technology, we believe we can change the mobile advertising landscape for the better.” Brian Wong, Co-Founder and CEO of Kiip.

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In order to unveil what the most critical steps in developing a mobile-friendly website are, we talked to six successful entrepreneurs. Grateful for the time the representatives of 123ContactForm, Estimote, Appscend, Kiip, Duct Tape Marketing and Beaglecat took to answer our questions, we are proud to present you with some first-hand tips and insights on the importance of mobile optimization conversion.

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