4 Ways To Improve Your App Store Optimization

According to a Forrester study, 63% of apps are discovered through app store searches. This makes app store searches the most used method for discovering and downloading new apps. That’s why as an app developer, the most critical part of your app marketing strategy and ultimately your app’s success is app store optimization (ASO). Don’t know where to start? We’ll cover the basics.


The Data on World App Trends

In a recent post, we shared the industry’s best practices on app localization so developers can launch in new markets. But certain markets are better than others when it comes to mobile apps. Learn


Monetizing Paid vs. Free Mobile Apps

When notable websites like TechCrunch and Gizmodo billing the App Store as the next Gold Rush, you can’t ignore how lucrative of a market mobile apps have become. It’s hard not to