6 Mobile Moments Brands Can Use to Target “Superwomen”

Advertisers tend to target women in very stereotypical ways. But women are diverse, multifaceted and have various and abundant interests. In honor of Women’s History month, we did a deep dive on the women in the Kiip network to uncover unique insights about the moments that actually make up their mobile interactions. During this search, we discovered 3 unique moments that you may not have thought to use to engage women.