Looking to drive ad engagement and create dynamic brand experiences? Get creative with rich media! Studies show that rich media lifted engagement 7.44 times more than standard banners globally in 2016. By combining our signature moments targeting and user insights technology with new ad formats, Kiip has created rich media solutions that pack a unique punch. We transform ads into brand experiences that people not only pay attention to but also enjoy. Here are just some of Kiip’s new rich media formats you can use to connect with consumers on a whole new level.
Mobile ads haven’t evolved much from their desktop counterparts in over five years. Banner ads remain tiny – a serious disadvantage on mobile’s smaller screens – and most mobile ads lack creativity.