So you’ve created the perfect app and now all that’s left to do is acquire users. App marketing can be confusing and sometimes difficult, we get it. That’s why we’ve rounded up a list of 5 marketing channels you can use to start boosting your user base.
Influencer Marketing is all the rage among advertisers and brands and it makes sense. With the rise of social media and increasing use of mobile devices, influencers have become a trusted voice. People spend more time watching their favorite style gurus, photographers, bloggers, and Youtube stars than physically hanging out with their friends. Interestingly, teens’ emotional attachment to YouTube stars is 7X greater than traditional celebrities such as Seth Rogen or Jennifer Lawrence. We’re breaking down why Influencer Marketing is so effective and how Kiip can help you leverage it to create stronger campaigns with higher engagement.
If you’re a content creator, you know that your duties go well beyond just writing text. When writing a blog, multimedia is going to keep your readers engaged. If you’re only posting YouTube videos, for example, you’re missing out on an entire demographic of website visitors who actually like to read. If you’re posting text without images, you’re losing Pinterest and Instagram traffic. This guide will help you figure out whether to choose a video, interview, slideshow, infographic, or traditional article for your next blog post.
Whether you’re a PR professional, blogger, content marketer or small business owner, at some point, you’re going to need visual content. The good thing is, you don’t have to be a graphic designer to make fabulous visuals. There are tons of tools out today that can help you create polished and professional visuals with virtually no artistic skills.
Introducing Kiip’s new engagement platform. Available to all brands today, this scalable, mobile-first loyalty platform is powered by moments and rewards that brands fully control. It’s the natural evolution in Kiip’s mission
This is the fifth in a series of interviews with top product managers at mobile-focused companies. The interviews include exclusive content covering best practices, KPI optimizations, mobile predictions and more. Shane Hall, The Hunt’s
“We look at mobile web as top of the funnel for mobile users; it’s the introduction to our product and a critical part of our mobile experience. But our app users engage