Developers—What You Need to Know About App Users

Wish you could know more about your app users? Good app developers are always seeking more insights about their users in order to improve their app. What features do your users love? Why do users uninstall? What do they think about your advertising strategy? We surveyed over 50,000 app users across the Kiip network, with our new survey product, to get feedback on some of these important topics.


Moments Insights: 2016 Holiday Travel Trends [Infographic]

When it comes to Q4 marketing, it’s not all about retail brands, it’s also the biggest season for domestic travel and hospitality. Last year, AAA estimated that 98.6 million people journeyed 50 miles or more during the holiday season. So start packing your bags and preparing your marketing strategy, because many consumers are already making travel plans. We surveyed over 50,000 consumers to find out what those plans are, here are the insights you need to know!


Monthly M.I.C. Drop [October 2016]

In this month’s M.I.C. Drop, we analyzed trends that indicate an increase in DIY moments as users begin to dive into their fall crafts and recipes and begin preparing for Halloween. We also surveyed our users on their Halloween spending plans and candy preferences. Our November forecast shows that consumers will start shopping earlier than you think this year. How early? Download the full report to find out!


Mobile Consumers & Their Holiday Shopping Habits [Survey Infographics]

We’re four months out from the holiday season, yet in the ad industry we all know that brands are already plotting out their marketing strategies and how they can effectively capture their targeted audiences in time for the biggest shopping season of the year! Kiip recently launched a survey tool to gather relevant mobile consumer data. Check out the responses and see which category you fall under when it comes to your holiday purchases!